Sunday, October 26, 2025
Brand SecurityASPA marks World Anti-Counterfeiting Day with major industry initiative

ASPA marks World Anti-Counterfeiting Day with major industry initiative

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ASPA marks World Anti-Counterfeiting Day with major industry initiative

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Manoj Kochar, president, ASPA

The Authentication Solution Providers’ Association (ASPA) ahead of World Anti-Counterfeiting Day, has commissioned the second edition of its flagship industry report, ‘State of Counterfeiting in India – 2025,’ in collaboration with CRISIL, a global analytics company.

The report, expected to be released before the end of calendar year 2025, will offer a deep-dive analysis of the state of counterfeiting in high-risk sectors, including pharmaceuticals, agriculture, consumer durables, automotive, apparel and fast-moving consumer goods.

The objective is to empower brand owners, regulators, policymakers and solution providers with credible insights and actionable recommendations to strengthen India’s anti-counterfeiting efforts.

The initiative builds on the success of the first edition of the report, released in 2022, which proved to be a landmark reference document for the industry. The findings were widely quoted by national and international speakers, cited in conferences and referenced by both government and private sector leaders, highlighting its value as a knowledge and advocacy tool.

“On World Anti-Counterfeiting Day, we reaffirm our commitment to building a safer and more transparent global marketplace. Counterfeiting is not just an economic threat, but also endangers lives, erodes trust and undermines innovation. At ASPA, we stand united with industry, government and consumers in the fight against fakes, empowering authenticity through technology, standards and collaboration. As a timely and strategic tool for stakeholders across sectors, the ASPA – CRISIL 2025 report will enable an ecosystem of trust, transparency and zero tolerance for counterfeiting. Let us pledge for a future where every product is trusted and every brand protected,” said Manoj Kochar, president, ASPA.

Established in 1998, ASPA is a self-regulated, non-profit industry body dedicated to fighting counterfeiting practices and protecting brands through authentication and traceability solutions. Over the last 27 years, ASPA has emerged as a key voice in the authentication ecosystem, driving awareness, standards and collaboration.

With a strong and growing network of more than 90 member companies, ASPA represents India’s leading anti-counterfeiting solution providers, collectively safeguarding over 15,000 brands worldwide through advanced physical, digital, and phygital technologies — from holography and secure printing to blockchain, QR/NFC (near-field communication), and track-and-trace systems. ASPA members are at the forefront of innovation and vigilance, helping protect consumer trust and brand equity in India and globally.

NewsDesk
NewsDesk
The editorial team of The Packman who handle all the press releases with Sunil Jain working as the desk editor.

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