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Packaging Design & Branding

Pentawards 2023 winners announced

NewsDesk -
The winners of this year’s prestigious Pentawards were revealed during a live Gala Ceremony at Magazine London on Friday, November 10. Top winning agencies...

Lucozade’s packaging redesign boosts purchase intent by increasing bottle sleeve transparency

NewsDesk -
Lucozade is introducing a fresh packaging design for its Orange and Original drink varieties. The new packaging features increased transparency in the sleeve, providing...

Yash Pakka rebrands as Pakka

NewsDesk -
Yash Pakka, a leading manufacturer of sustainable packaging solutions, has undergone a rebranding initiative and will now be known as Pakka. This change, effective...

‘Naked’ airless packaging for NUORI’s The One

NewsDesk -
Danish skincare brand NUORI has combined eight hero skincare ingredients in a single formula for its new launch, The One. Simple, yet highly functional,...

Parle Agro revamps Appy Fizz

NewsDesk -
Appy Fizz from Parle Agro has entered a new era with a fresh, re-imagined, bolder avatar taking its brand identity to newer heights. Appy Fizz’s...

Persil adds new QR codes on packs to improve accessibility

NewsDesk -
Persil’s capsules in plastic-free packaging and its Ultimate Liquids range will now feature a new enhanced Accessible QR (AQR) code on their packaging. The aim...

Huhtamaki delivers home compostable paper-based coffee capsules for Nespresso

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Huhtamaki started an exclusive partnership with one of the largest coffee brands, Nespresso, in early 2021 to innovate a sustainable home-compostable paper-based coffee capsule....

Lakanto brings Monkfruit-based sweetener to India

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Lakanto, a leading global brand from Saraya Japan has brought the benefits of Monkfruit-based sweetener to Indian consumers. Lakanto comes from the house of...
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Must Read

Packaging Design & Branding

Visualizing taste and texture on a pack

Yushoi, the Japanese-inspired brand of ‘better for you’ oven baked pea snacks, has been given a new brand and packaging design by brand agency,...
Industry News

NIVEA Creme tin goes green with 80% recycled aluminum

Beiersdorf is making significant strides toward sustainability by transforming its iconic skin care products. The well-known NIVEA Soft was reformulated to a vegan version...
Industry News

Azure Press transforms short run production with Kongsberg

Innovative Bahadurgarh commercial print, packaging and sign & display converting specialist Azure Press, chose to invest in India’s first Esko Kongsberg X24 digital cutting...
Industry News

Paris Packaging Week reveals finalists for ADF, PCD and PLD Innovation Awards 2024

Paris Packaging Week has revealed the finalists for its prestigious ADF, PCD and PLD Innovation Awards, highlighting the best and most innovative packaging from...
Industry News

iC3D releases v4.1 for ultimate luxury look in real-time

Creative Edge Software, developer of the award-winning iC3D packaging design software, announces the release of its latest version of the all-in-one, multi-function application. Among...

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