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Packaging Design & Branding

Pentawards offers international stage to local Indian talent

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The Pentawards annual competition, dedicated to recognising global packaging design excellence, is welcoming entries from India for 2024 providing a global stage to the...

Paris Packaging Week reveals finalists for ADF, PCD and PLD Innovation Awards 2024

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Paris Packaging Week has revealed the finalists for its prestigious ADF, PCD and PLD Innovation Awards, highlighting the best and most innovative packaging from...

Pentawards 2023 winners announced

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The winners of this year’s prestigious Pentawards were revealed during a live Gala Ceremony at Magazine London on Friday, November 10. Top winning agencies...

Lucozade’s packaging redesign boosts purchase intent by increasing bottle sleeve transparency

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Lucozade is introducing a fresh packaging design for its Orange and Original drink varieties. The new packaging features increased transparency in the sleeve, providing...

Yash Pakka rebrands as Pakka

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Yash Pakka, a leading manufacturer of sustainable packaging solutions, has undergone a rebranding initiative and will now be known as Pakka. This change, effective...

‘Naked’ airless packaging for NUORI’s The One

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Danish skincare brand NUORI has combined eight hero skincare ingredients in a single formula for its new launch, The One. Simple, yet highly functional,...

Parle Agro revamps Appy Fizz

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Appy Fizz from Parle Agro has entered a new era with a fresh, re-imagined, bolder avatar taking its brand identity to newer heights. Appy Fizz’s...

Persil adds new QR codes on packs to improve accessibility

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Persil’s capsules in plastic-free packaging and its Ultimate Liquids range will now feature a new enhanced Accessible QR (AQR) code on their packaging. The aim...
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Must Read

Awards

Worldstar Awards – best alco-bev packaging of 2024

Packaging for luxury products and alcoholic beverages has long served as a reflection of artistry and innovation, but in recent years, it has also...
Industry News

What can we expect from packaging design in 2022?

Pentawards has released a report identifying the key trends that could influence packaging design in 2022, with topics ranging from eCommerce to storytelling to...
In-depth Articles

Packaging for all the senses

Marketing experts have long made use of insights from psychologists to draw conclusions about consumer purchasing habits. As the first point of contact between...
interpack 2017

Esko’s simplified way to manage, design and produce packaging

At interpack, Esko will be located in Hall 6, where it shares stand A01 with its sister companies VideoJet, Laetus and X-Rite Pantone. “Together...
Industry News

Packaging emerges as key brand statement: Mondi’s 6th eCommerce trend report

Mondi, a global leader in sustainable packaging and paper, has announced the results of its sixth annual eCommerce trend report, ‘Sustainability and its impact...

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