Tuesday, June 24, 2025
Industry NewsRottneros Packaging AB to launch Nature sustainable packaging solutions

Rottneros Packaging AB to launch Nature sustainable packaging solutions

Packaging Innovations & Empack 2025

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Rottneros Packaging AB to launch Nature sustainable packaging solutions

Packaging Innovations & Empack 2025

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Rottneros Packaging AB, a leader in thermoformed moulded pulp packaging, will launch its Nature range of sustainable food packaging trays at Packaging Innovations & Empack 2025. The event at the NEC in Birmingham on 12 and 13 February will provide Rottneros with the ideal platform to showcase its innovative, environmentally responsible packaging solutions. Attendees can visit Rottneros Packaging at Stand F84 to learn more about the Nature trays and discover the company’s continued commitment to sustainability.

Building on over 130 years of excellence in pulp production within the Rottneros Group, the company has been at the forefront of advancing responsible alternatives to traditional packaging. The Nature range represents Rottneros’ dedication to reducing plastic usage and optimizing food packaging performance, all while minimizing environmental impact.

The Nature trays are crafted using FSC-certified raw materials from North European sources and produced with 100% renewable energy. Made from 86-98% renewable materials, these trays incorporate barrier properties designed to extend the shelf life of food, while reducing plastic content to below 10%. They are fully recyclable in paper streams, in line with CEPI and 4EverGreen protocols, and offer the added benefit of having biobased inner liners that can be separated and composted.

Alessandra Zanetti, sales & business development manager at Rottneros Packaging AB, said, “We are committed to reducing food waste by producing trays with advanced barrier properties that optimize shelf life. Sustainability is at the core of our mission, which is why our trays are primarily made from fiber sourced from sustainably managed forests. To further our commitment to the planet, we design our trays with minimal plastic content, ensuring they are recyclable at paper curbside collections with non-wood content below 10%. As an alternative, the biobased inner liners can also be separated and collected in the compost.”

The trays are not only designed to support sustainability efforts but also provide superior functionality. The lightweight, sturdy trays, made from virgin fibers, meet strict hygiene standards and are compatible with Modified Atmosphere Packaging (MAP) and Vacuum Skin Packaging (VSP). Customizable lining options, including microwavable and oven-proof solutions, are available to meet specific customer needs. With optimized barrier linings, the trays extend food shelf life for up to 50+ days, reducing food waste.

Rottneros’ Nature trays are designed for easy integration into existing production lines, with both standard and tailor-made sizes available. The trays are compatible with plastic formats, making the transition to renewable materials both cost-effective and efficient.

NewsDesk
NewsDesk
The editorial team of The Packman who handle all the press releases with Sunil Jain working as the desk editor.

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