Tuesday, June 24, 2025
Food PackagingHolostik addresses counterfeiting threats at India Food Manufacturing Summit...

Holostik addresses counterfeiting threats at India Food Manufacturing Summit 2025

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Holostik addresses counterfeiting threats at India Food Manufacturing Summit 2025

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Holostik, a global leader in phygital anti-counterfeiting and packaging solutions, participated at the India Food Manufacturing Summit 2025, held on 30 May 2025 at The Imperial, New Delhi. Organized by the Trade Promotion Council of India (TPCI) in collaboration with the Authentication Solution Providers’ Association (ASPA), the summit served as a curtain-raiser for the upcoming India Food Manufacturing Trade Show and brought together top industry voices to explore innovations shaping the future of food and beverage manufacturing.

Ankit Gupta, joint managing director at Holostik, and vice president of ASPA, was a key panelist in the discussion on ‘The Future of Packaging & Labeling.’ Representing both organizations, he highlighted the urgent need to integrate secure and sustainable packaging in the food industry. Highlighting the growing threat of counterfeiting, Gupta cited findings from the recent ASPA-CRISIL report, which identifies the food and FMCG sectors to be among the most vulnerable, posing serious threats to consumer health, brand reputation, and revenue.

He further elaborated on how Holostik’s phygital solutions – a fusion of physical security features and digital technologies – are revolutionizing the packaging landscape. “Our phygital solutions bridge the gap between physical products and digital transparency, ensuring authenticity and sustainability,” Gupta said. “Like the old saying goes, ‘Ek Aur Ek Gyarah’, by combining physical security features with digital intelligence, we create a robust defense against counterfeiting.”

Holostik’s solutions – ranging from holographic labels and QR-based authentication to real-time track and trace – empower brands to secure their supply chains, instill consumer trust, and reduce environmental impact through smart design and eco-friendly materials.

The summit witnessed active participation from industry stakeholders, regulators, and solution providers, and fostered meaningful dialogue on the need for secure, traceable, and green packaging in India’s rapidly evolving food ecosystem.

NewsDesk
NewsDesk
The editorial team of The Packman who handle all the press releases with Sunil Jain working as the desk editor.

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