Wednesday, November 12, 2025
Industry NewsFlint Group launches PRISM sustainability framework

Flint Group launches PRISM sustainability framework

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Flint Group launches PRISM sustainability framework

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The PRISM sustainability framework includes a range of targets such as circular economy product development, reducing operational impacts, and building a diverse workforce

Flint Group, has outlined its plans to reduce its environmental impact under its new sustainability framework. The company’s PRISM sustainability framework includes a range of targets such as circular economy product development, reducing operational impacts, and building a diverse workforce. Plans include Flint Group’s recent commitment to the Science Based Targets initiative (SBTi), with the company reducing carbon emissions in line with the 1.5°C scenario set out in the goals of the Paris Agreement.

Matthew Rowland-Jones, sustainability officer at Flint Group, said, “As the focus on climate change grows, brands seek packaging and label formats that are more sustainable to support their objectives. In today’s highly competitive market, printers need confidence that their vendors can help them lead in sustainable packaging via responsibly sourced, sustainable materials.

“Flint Group’s new PRISM framework does just that – with a new set of targets and KPIs, we’re outlining how we will pave the way for even more sustainable products. But more importantly, this framework will see us overhaul our business. PRISM lays the groundwork for transformational change, from reducing waste to caring for and diversifying our workforce. We look forward to delivering this change and seeing the results.”

In the same way, a glass prism separates white light into different colors, the company’s PRISM framework breaks the complexity of sustainability down into three essential parts: Products, People, and the Planet. It is designed to embed sustainability into the business, focusing on the most critical issues affecting the organization, its customers, and its stakeholders. Specifically by designing products for the circular economy, helping customers be more efficient, and lowering the carbon footprint of its core products.

Steve Dryden, CEO of Flint Group, said, “For Flint Group, it is essential that our inks and coatings be integral to the packaging circular economy. With PRISM, our commitments become clear – to innovate, and to reduce the environmental impact of our products, the footprint of our business, and that of our customers. Importantly, to invest in our people, building a diverse workforce who can support these objectives.

“The targets contained within PRISM are ambitious, but ambition is what our industry needs if our sustainability goals are to make a real difference to the planet.”

NewsDesk
NewsDesk
The editorial team of The Packman who handle all the press releases with Sunil Jain working as the desk editor.

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