VPK Group has entered into an agreement with the shareholders of Ribble Packaging, a UK corrugated cardboard company, to increase its equity stake from 30% to 50%, creating a position of joint control. This step follows the minority share acquisition in 2023 and is part of VPK Group’s long-term strategy to strengthen its position in the fanfold market and expand its geographic reach.

With this new step, VPK Group further expands its fanfold production network in Europe. In addition to Ribble, VPK produces fanfold in Alizay (France) and at Zetacarton (Italy). This geographic spread enables efficient service to e-commerce and distribution centers, as well as right-size packaging solutions for customers across Europe.

Fanfold is a continuous corrugated board with pre-scored fold lines that can be cut to size. It is increasingly used among others in e-commerce and logistics because it allows packaging to be adapted to different product dimensions, reducing waste and optimizing transport.

Increasing VPK Group’s stake from 30% to 50% creates a position of joint control with Ribble’s other shareholders.

Stephen Rector, managing director Ribble, said, “This new 50/50 joint venture position unlocks the full potential of the Ribble/VPK partnership and will facilitate and support continued sustainable growth, innovation, and enhanced service for our customers. Ribble’s organisation structure, strategy and day-to-day activities remain unchanged.”

Pierre Macharis, CEO VPK Group, said, “Ribble has invested significantly in recent years and, with more than 80 years of experience – including 30 years in fanfold – has evolved into a leading UK market player in this segment. By deepening our partnership, we strengthen our position in this fast-growing market and respond to the increasing demand for right-sized packaging.”