UPM Raflatac is joining the Sustainable Packaging Coalition (SPC). The coalition is a membership-based collaborative led by an independent nonprofit that believes in the power of industry to make packaging more sustainable. UPM Raflatac joins more than 200 member companies, government officials and academic institutions, and will also sponsor the SPC’s upcoming SPC Advance conference in Pittsburgh this October.

“We are honored to join the Sustainable Packaging Coalition,” says Tyler Matusevich, senior sustainability specialist for the Americas at UPM Raflatac. “At UPM Raflatac, we leverage our in-house expertise, technology and capabilities to assess the environmental impacts of the label products we manufacture, and by joining this group featuring like-minded brand owners and manufacturers we can work together for a more sustainable world in packaging design.”

Sustainability is one of the key drivers of UPM Raflatac’s product development, company officials say. UPM Raflatac also says it supports environmental responsibility throughout the entire label lifecycle from raw material sourcing to end-of-life treatment like recycling.

“Having a full scope of the considerations that go into making more sustainable packaging is vital,” says Nina Goodrich, executive director of the Sustainable Packaging Coalition. “We look forward to having another voice and perspective within the coalition.”