Miracle Group has enhanced its productivity by 25% following the installation of a Bobst Novacut 106 diecutter. The investment in the Bobst Novacut 106 flatbed diecutter aligns with Miracle Group’s strategy to remain competitive in the packaging industry. The Novacut 106, known for its advanced technology and precision, enhances efficiency and productivity with its high level of automation.
Headquartered in Jaipur, Miracle Group has always believed in evaluating both human and machine capacities, guided by the motto, “We Can Make It Happen.” This guiding philosophy inspires the group’s continuous pursuit of improvement and innovation.
As a one-stop solution for all packaging needs with a strong presence across India, Miracle Group offers a wide range of packaging products, including mono cartons, corrugated boxes, flexible packaging, labels, HDPE jars, advertising materials, and rigid boxes.
Founded in 2009 by brothers Hemendra, Lokesh, and Amit Agarwal, the company has experienced rapid growth since its inception. Today, it employs over 1,500 dedicated staff across seven production sites. The recent acquisitions of Sattik Packaging in Kolkata and Shivalik Containers in Himachal Pradesh in 2024 further expanded its geographic footprint and diversified its offerings.
“Our pursuit of packaging excellence and unwavering commitment to quality, innovation, and customer satisfaction led us to the Bobst Novacut 106,” said Amit Agarwal, director Miracle Group. “This versatile and highly productive die-cutter gives us the ability to deliver meticulously crafted packaging that meet the exact specifications and requirements of our discerning customers.” The machine consistently operates at a productivity rate of nearly 7,000 sheets per hour, a testament to its efficiency and the company’s dedication to operational excellence.
Gurvinder Singh, service manager, Indian Subcontinent at Bobst, said, “Miracle Group’s investment in the Bobst Novacut 106 is more than just a business decision; it’s a strategic move highlighting the company’s commitment to innovation, efficiency, and growth. By leveraging cutting-edge technology and a strong partnership with Bobst, which provides support based on the FFAT principle (Fast, Flexible, Asian and Transparent), Miracle Group continues to set new benchmarks in the packaging industry, positioning itself as a powerhouse in both capacity and capability.”
One of the key innovations Miracle Group has embraced is the Just-In-Time (JIT) strategy, which has proven to be a game-changer. This approach has allowed the company to meet its production goals with precision and efficiency. In addition, meticulous planning and team training have been pivotal in reducing make-ready times and minimizing waste.
The quality control measures in place ensure that the high-speed die-cutting process remains flawless. The quality team at Miracle Group is trained to detect and correct defects in real time, ensuring that the output meets the highest industry standards.
