At pacprocess 2019, scheduled from 12-14 December 2019 at Pragati Maidan in New Delhi, Konica Minolta showcased print and packaging samples produced on its industrial production (IP) machines. “The main goal of our participation at the pacprocess exhibition is to help connect our IP customers with print buyers. Samples produced on IP equipment by our customers as well as samples produced by us at at our demo center in Gurugram, are being showcased at our stand at this event. In this way, we are helping our IP customers in their business development activities,” said Vijay Kamat, national product manager – industrial print, Konica Minolta.
Kamat believes that the main challenge faced by packaging and new age printers in India today are that of business development in relation to short run digital production. “Although they are very good in production and technical aspects of the thing, they need a little support and improvement in business development activities in relation to short run digital production. Hence, we try our best to help our IP customers to reach out to more packaging and print buyers,” he said.
IP Applications Demo Day
Konica Minolta India organized an Industrial Printing Applications Demo Day on 9 December 2019, where it invited print buyers to demonstrate its portfolio of digital printing presses and embellishment machines. Companies such as Nestle, Dabur, Samsung and Bacardi were invited to the Konica Minolta Demo Innovation Center in Gurugram, Haryana. Along with these companies, KM also invited some graphic designers from design agencies who influence the decisions of significant print buyers across the country.
KM demonstrated samples printed on its webfed AccurioLabel 230 digital label press, the MGI JetVarnish digital embellishment machine, and the AccurioJet KM1 – the B2 sized sheetfed inkjet press from Konica Minolta. Apart from the printed, enhanced and diecut samples, it also showcased its presses – the KM AccurioLabel 230, and two variants of the MGI JetVarnish machine, a 14-inch variant and a 29-inch larger format variant meant for packaging embellishment.