Koenig & Bauer has presented its new strategic framework, Impact, designed to drive the transformation from a traditional manufacturer to a complete technology provider. Building on the success of the Exceeding Print strategy (2021 – 2025), the company is now realigning its priorities for the coming decade to shape the challenges of the volatile global economy and continue making a significant contribution to the success of its customers worldwide. With a clear focus on technological intelligence, operational excellence, and proactive adaptability, the company aims to actively shape the future of the printing industry and ensure sustainable competitiveness.
The individual letters of the word Impact each represent a strategic pillar: Intelligence, Market, People, Adaptability, Competitiveness, and Technology.
Stephen Kimmich, CEO of Koenig & Bauer, said, “In challenging times, we do not rely on the markets to calm down, but actively shape the future of our industry. The market data shows us the door; we have to walk through it ourselves. Koenig & Bauer is acting – decisively, innovatively, and in the interest of the sustainable success of our customers.”
The company is investing in modern, digital working tools and focusing on the qualification and further training of its employees. In addition, customer success is to be optimized through an appropriate range of training courses,
“We don’t just provide the hardware. We accompany our customers and ensure that they can exploit the full performance range of our machines and products to achieve the best possible results.”
In addition to the strategic direction, Impact has set financial guidelines. Alexander Blum, CFO of Koenig & Bauer, said, “Profitability is the insurance for our future projects. Our mission is to consistently increase operational excellence. Our benchmark remains medium-term planning. Here, it is important to us to grow and further increase our top line. The levers of our Impact strategy apply exactly where we can most strongly maximise efficiency and earning power.”
