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Packaging Design & Branding

Elephant wins the A’ Design Award for Himalaya Wellness packaging design

Elephant, a leading design agency, has won the coveted A’ Design Award – Silver in the ‘Packaging Design category’ for their packaging for Himalaya...

Unconventional and innovative skincare packaging wins BillerudKorsnäs’ design competition PIDA

‘The Golden Bee Skincare’ won the first semi-final of BillerudKorsnäs’ design competition PIDA – Packaging Impact Design Award. The winning packaging concept was designed...

Danone launches formula milk in pre-measured tab format

Danone has launched the first-ever formula milk in the United Kingdom to be sold in a pre-measured tab format. The company has introduced this...

Augmented reality brings Dia de Los Muertos to life

Cerveza Victoria has launched a marketing campaign featuring a new augmented reality activation designed to generate social media engagement and to celebrate Dia de...

Lorytex strikes packaging gold with flexo and ECG

“We’re just trying to make flexo a little better every day,” says Roberto Dolinsky, managing director of Lorytex. The company has just achieved a...

P&G Beauty announces new reuse and refill bottle system

P&G Beauty has announced the launch of its first refillable bottle system at scale, which will see a number of its most well-known brands...

‘World first’ tea capsules made using Sabic’s Trucircle solution

Avoury, a new brand launched by Melitta Single Portions, is working with Sabic’s Trucircle portfolio of solutions and services to create its pioneering new...

APTech and Konica Minolta announce 2020 Student Design Competition winners

The Association for Print Technologies (APTech) and Konica Minolta Business Solutions USA have announced the winners of the 2020 Student Design Competition. The 2020...

Must Read

Uflex gives a striking functional makeover to UK’s Veetee rice packaging

Veetee, one of the largest rice suppliers in the United Kingdom had been facing four obstacles that were stymying its overall brand value (a)...

Visualizing taste and texture on a pack

Yushoi, the Japanese-inspired brand of ‘better for you’ oven baked pea snacks, has been given a new brand and packaging design by brand agency,...

Diageo to launch Johnnie Walker in paper bottle in early 2021

Diageo, makers of Johnnie Walker, Smirnoff and Guinness, has announced that it has created the world’s first ever 100% plastic free paper-based spirits bottle,...

Haldiram’s collaborates with DesignerPeople for special gift packaging

On the occasion of Raksha Bandhan, Haldiram’s wanted to give customers a fresh vibe and sparkling feel through its special Raksha Bandhan sweets. So...

Pro Carton ECMA Award 2016: The Winners

The 20th Pro Carton ECMA Award trumped with a new record: more participants, from more countries, and even more entries. On 15 September 2016...