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Packaging Design & Branding

A look inside: 10 transformative trends from Pentawards

Pentawards, with over 2,000 entries from more than 64 countries, offered a unique vantage point on the latest trends and innovations in packaging design...

Dozen wins Gold at Pentawards 2024 with the Half & Half project

Pentawards is the world’s most prestigious annual packaging design competition. Since 2007, Pentawards has recognized excellence in design, inspiring and connecting the global packaging...

Stork boosts baking heritage with design refresh by Sun Branding

Stork, a cherished home baking brand since 1920, turned to creative brand packaging agency Sun Branding to enhance and refresh its heritage appeal. The...

Worldstar Awards – best alco-bev packaging of 2024

Packaging for luxury products and alcoholic beverages has long served as a reflection of artistry and innovation, but in recent years, it has also...

Hunter Luxury blends contemporary with classic in new Antiquary whisky packaging

Luxury packaging artisan Hunter Luxury has partnered with Tomatin Distillery to celebrate the exquisite artistry of blended whisky with two exclusive packs for The...

NIVEA Creme tin goes green with 80% recycled aluminum

Beiersdorf is making significant strides toward sustainability by transforming its iconic skin care products. The well-known NIVEA Soft was reformulated to a vegan version...

Hunter Luxury unveils travel-inspired Bouclé collection of vanity bag solutions

Full-service luxury packaging supplier Hunter Luxury has unveiled its Bouclé collection of stylish travel vanity bags, demonstrating how it can use its design expertise...

UPM sponsors Pentawards to emphasize sustainable design

UPM has extended its partnership with the leading global platform and community for packaging design Pentawards to highlight the role of designers in co-creating...

Must Read

Huhtamaki India awarded for excellence in packaging

Huhtamaki India, a leading provider of primary consumer packaging and decorative labeling solutions in India – and part of Huhtamaki, a key global provider...

How circular packaging design intersects with branding

In an era where consumers are increasingly environmentally conscious, circular packaging design has emerged as a pivotal strategy for brands aiming to align with...

Danone launches formula milk in pre-measured tab format

Danone has launched the first-ever formula milk in the United Kingdom to be sold in a pre-measured tab format. The company has introduced this...

Persil adds new QR codes on packs to improve accessibility

Persil’s capsules in plastic-free packaging and its Ultimate Liquids range will now feature a new enhanced Accessible QR (AQR) code on their packaging. The aim...

Funflips collaborates with Almond Branding for brand revamp

A pioneer in the puff category, Funflips, recently acquired by the JK Group of Companies, undergoes brand revamp in collaboration with Almond Branding, a...