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The sustainability mirage – why big brands are resetting the clock

Despite bold commitments and substantial investments, many of the world’s leading consumer goods companies are falling short of their sustainability goals, particularly those related...

Unilever boosts investment in packaging R&D to cut virgin plastic

Unilever has increased investment in packaging research and development aimed at reducing virgin plastic usage. At its Global Packaging R&D Centre, significant resources are...

The paper packaging revolution – a shift towards sustainability and innovation

In this article, Elena Knight, marketing and content director, FuturePrintlooks, into the leading role that brands and innovative technology companies are playing in promoting...

Enhancing the quality of recycled materials through the use of PVC-free ink and coating alternatives

In an era marked by heightened environmental consciousness, the emphasis on sustainability is not merely a trend, but rather a crucial necessity. Developing innovative...

Persil adds new QR codes on packs to improve accessibility

Persil’s capsules in plastic-free packaging and its Ultimate Liquids range will now feature a new enhanced Accessible QR (AQR) code on their packaging. The aim...

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