VerifyMe, which together with its subsidiary PeriShip Global provides brand owners time and temperature-sensitive logistics, supply chain monitoring, authentication, and data-rich consumer engagement, has announced that it has renewed its exclusive ink taggant partnership with HP Indigo for a period of five years.
VerifyMe has entered into an amended agreement with HP Indigo to provide VerifyInk security ink taggants for a line of HP Indigo digital press models. HP Indigo sells VerifyMe’s security ink technology in ink canisters for use on the HP Indigo 6000 series as HP Security Electroink.
A new five-year term commenced on 21 November 2022
Increase the scope of cooperation. In addition to the VerifyMe IR Ink, HP Indigo will refer opportunities for additional VerifyMe technologies such as consumer engagement codes, and new brand protection technologies; and Consider adding other HP Indigo press models supporting the Security Electroink on an as-needed basis HP Indigo’s digital presses are capable of printing different images for each individual impression in its output stream, enabling marketing campaigns to reach consumers in more creative and engaging ways.
Examples include highly targeted advertisements, seasonal and limited editions of consumables, new product introductions, and individually personalized products. In addition, HP Indigo prints labels and packaging with individualized VerifyMe security and consumer engagement codes combined with VerifyMe’s ink taggant for increased authenticity verification for foods, beverages, credentials and pharmaceutical products.
VerifyMe chief executive officer, Patrick White, said, “We are very excited to announce this extension of our strategic partnership with HP Indigo. We believe the new expanded royalties and commissions embodied in this agreement will drive some new revenue projects to VerifyMe beginning in 2023. We have never received a report of our taggant technology being compromised. We believe it is one of the most effective and vital layers of label and packaging printing technology to prevent counterfeiting for products, credentials, tax stamps, drugs, foods, beverages, voting ballots, nutraceuticals, apparel and any other important document or products which need protection.”