From now on, Messe Düsseldorf’s leisure trade shows will be consolidated under the leadership of the operative management. To that end, the responsibility for boot, the world’s largest watersports show, will shift from president & CEO Wolfram N Diener to Marius Berlemann. The new managing director for operations will also be in charge of Caravan Salon Düsseldorf, the leading international trade show for mobile travel.
In turn, drupa will no longer be a part of operative management, instead moving to Wolfram N Diener, who’s already in charge of many of Messe Düsseldorf’s industrial trade shows – the leading global trade shows for the wire and tube industries, wire und Tube; the international valve trade show, Valve World Expo; the world’s largest packing trade show, interpack; the world’s leading trade shows for the metallurgy and foundry industries, Gifa, Metec, Thermprocess and Newcast; and numerous other trade shows of the portfolios around the world. One recent addition is Xponential, the world’s leading trade show for uncrewed systems and robotics in the US, which in February 2025 will for the first time host a European spinoff event in Düsseldorf: Xponential Europe.
Strengthening operations creates competitive advantages
Wolfram N Diener says, “Our trade fair portfolios are now organized in such a way to foster the best possible synergies in the coming years. That’s how we’ll reinforce the leading position of our trade shows in Düsseldorf and worldwide – while further driving their growth.”
Besides boot and Caravan Salon, Marius Berlemann will be in charge of the world’s leading trade show for plastics and rubber, K; the leading international trade shows for medical devices and healthcare, Medica and Compamed; the leading trade show for rehabilitation, prevention, integration and care, Rehacare; the trade show for wines and spirits, ProWein; the world’s largest retail trade show, EuroShop; the leading trade show for retail technology, EuroCIS; the world’s leading trade show for the glass industry, glasstec; the leading global trade show for occupational safety and health, A+A; the international cosmetics and wellness trade show, Beauty Düsseldorf; and the international trade show for hairdressers, Top Hair; plus a number of international trade shows in the respective portfolios.
Marius Berlemann says, “In my role as managing director for Operations, my focus will be on continuously boosting the position of our world-leading trade shows here in Düsseldorf to further reinforce our home base. This includes strengthening our foreign business in order to bring even more international trade show guests to Düsseldorf.”
Exhibition center investments as the basis for business success
While the operative business has been reorganized, Bernhard J Stempfle, managing director finance and infrastructure, will continue to be in charge of the entire finance department as well as of the digital strategy and communication division and the technology division. “As we aim to provide the best foundation for the commercial success of our industries, we’re not only continuously evolving our digital services, we’re also expanding investments in our state-of-the-art, highly functional exhibition center in Düsseldorf. This is how we’ll create the best return on investment for our customers,” says Stempfle.
Consisting of Wolfram N Diener, Marius Berlemann and Bernhard J. Stempfle, Messe Düsseldorf’s management is optimally positioned to work side by side with the entire workforce to elevate the company’s competitive edge.